Joyburst, a premium hydration beverage brand, announced an exclusive beverage collaboration with Disney and Pixar.
The two are teaming up with a mission to spread joy, ahead of the highly anticipated movie Inside Out 2.
As part of this collaboration, Joyburst will be activating various acts of joy and kindness throughout North America with a simple mission: to make people smile.
Various tactics are revealed on @myjoyburst. Joyburst has revealed their new promotional packaging prominently featuring characters from this highly anticipated movie in three delicious flavors: Peach, Watermelon, and Strawberry-Lemonade.
Joyburst Hydration products are available for purchase on e-comm both in Canada and the US, and in select retailers including Costco, Walmart, HEB, Parkland and various others, ensuring fans can easily access this exclusive collaboration.
As part of Joybursts continued commitment to sustainability and plastic-free packaging, their premium hydration beverages are produced in recyclable, primarily plant-based Tetra Pak cartons.
Disney and Pixar’s Inside Out 2 is set to release exclusively in theaters on June 14, 2024.
The star-studded cast includes Amy Poehler as Joy, Phyllis Smith as Sadness, Lewis Black as Anger, Tony Hale as Fear, Liza Lapira as Disgust, Maya Hawke as Anxiety, Ayo Edebiri as Envy, Paul Walter Hauser as Embarrassment and Adèle Exharchopoulos as Ennui. The dynamic ensemble promises to deliver a captivating narrative that explores the complexities of emotions, making Inside Out 2 a must-watch for audiences of all ages.